Consumer Trends

Clean & Ethical Beauty why it matters Episode 1 CosmeticsDesign video series

30-MINUTE WATCH - EPISODE 1

Clean & Ethical Beauty Video Series Episode 1: Why it matters

By Kacey Culliney

Clean and ethical beauty has evolved significantly in recent years, fuelled by various environmental, societal and business factors, but why does this burgeoning category matter more today? Scroll down to watch Episode 1.

Gen Z are 'very young but conscious' - they want fun and purpose combined, says a trend expert (Getty Images)

ADF&PCD PARIS 2020

Gen Z turning beauty ‘emotional’, say trend experts

By Kacey Culliney

Generation Z are looking for playful beauty experiences to counter their anxiety about the future but also expect all products to be inherently sustainable and designed with purpose, say trend experts.

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