Fragrance consumers in Europe are looking for ‘fresh’ scents in their perfumes but manufacturers should go one step further; offering escapism and multi-functionality amid COVID-19 disruptions, says Mintel.
Clean and ethical beauty has evolved significantly in recent years, fuelled by various environmental, societal and business factors, but why does this burgeoning category matter more today? Scroll down to watch Episode 1.
CosmeticsDesign is launching a Clean & Ethical Beauty online video series this week, compiling the latest trends, data and expert opinions on how and why the business opportunities are evolving in this growing space.
Consumers are talking a lot about moisturising, vitamins and DIY in beauty, with all three topics trending positively in global customer reviews, according to AI data specialist Revuze.
Beauty is one of the hardest-hit consumer categories in the ongoing global coronavirus (COVID-19) pandemic, but it will also likely bounce back fastest because of digital strengths, says an expert consultant.
Generation Z are looking for playful beauty experiences to counter their anxiety about the future but also expect all products to be inherently sustainable and designed with purpose, say trend experts.
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