Algorithm specialist What’s In My Jar has developed an online tool that recommends sunscreens based on skin type, lifestyle and budget – helping consumers navigate clunky, cryptic and often misleading labels built on outdated regulations, its CEO says.
The beauty industry will have to re-think product engagement and interaction as consumers emerge from the ongoing coronavirus (COVID-19) crisis with safety and hygiene front-of-mind, highly aware of everything they touch, says a trends expert.
Elemis, PZ Cussons Beauty, Burt’s Bees, Nuxe, Revolution Beauty and By Terry have all partnered with The Hut Group’s tech division Ingenuity to launch or expand direct-to-consumer offerings.
Taiwan green beauty brand O’right is set to make its entry into Japan’s competitive market, where it hopes to capitalise on rising sustainability awareness and make its mark alongside international players.
South Korean firm Yuhan-Kimberly is seeking to expand its anti-fine dust cosmetic range Red to Rad in key Asian markets including China, Vietnam and Thailand.
Packaging supplier Quadpack has identified the Japanese beauty market as a key growth driver of its plans to increase its market share in the Asia Pacific region – not least because of its plethora of big name brands such as Kose, Kao and Shiseido.
Māori-owned cosmetic ingredient firm Organic Bioactives has announced the launch of OceanDerMX, a portfolio of organic cosmetic ingredients made with native marine and land botanicals.
Australia’s supplement company Henry Blooms Health Products is expanding its oral probiotic range with the launch of a whitening toothpaste, an ultra-sensitive mouthwash and three kids’ toothpaste.
Australia-based beauty tech firm Réduit is looking to target China, Japan and Korea with its newly launched gadget that claims to deliver better results with less wastage.
French beauty major L’Oréal has finished co-developing paper-based cosmetic tubes with global packaging firm Albéa and launched the first eco-responsible variant under its La Roche-Posay brand.
Beauty brands looking to tapping into the growing Vietnam market may have more opportunities following the government’s announcement that it plans to focus on developing its e-commerce sector in the wake of the novel coronavirus (COVID-19) outbreak.
Italian cosmetics ingredient company Res Pharma Industriale has launched an ‘easy-to-manage’ emulsifier it believes has considerable potential for the Asian beauty market, after receiving initial interest from China and Thailand.
Newly launched hair care brand Hair Folli is gearing up to launch its products in China as the market has been reporting rapid recovery from the novel coronavirus (COVID-19) outbreak.
