B2B e-commerce platform Alibaba.com plans to help more South Korean SMEs strengthen digital capabilities to expand their overseas sales channels, after successfully enabling cosmetics trading firms like BigPie C&T gain 80% growth.
South Korean travel retailer Lotte Duty Free has invested in a government-backed project that supports local brands in entering and gaining presence in the Japanese market.
Aveda believes that the interest in prestige beauty, green chemistry, and vegan products in Vietnam will stand it in good stead in the rapidly emerging South East Asian market.
Vegreen has launched its first waterless Vitamin C ampoule, believing extensive education on product use and effectiveness is key to overcoming consumer reluctance in the category.
The post-pandemic awareness for health and well-being has “opened new doors” for traditional Chinese medicine-beauty brand Botanic Pretti5 to expand into the US and Singapore.
Personalised fragrance house Maison 21G has developed a new concept for its travel retail debut based on the data it has captured on scent preferences across Asia.
Chicnutrix capitalises on South Korean beauty manufacturing expertise to develop a skin care line that could meet consumer demand for holistic solutions.
American sun care brand Supergoop! is targeting a stronger foothold in Australia and the Middle East, following recent successes in South East Asia (SEA) and Europe.
South Korea’s Ministry of Food and Drug Safety (MFDS) plans to intensify its market diversification strategies and tap into promising growth in South East Asia and Europe, as China exports dip.
Justhuman’s new hair and skin care line is capitalising on the microbiome movement to bridge the gap between clean beauty and fast results, and sees ‘massive growth’ in Gen X consumers in both India and US.
Japanese cosmetics giant Kao Corporation has dedicated resources to strengthen the presence of selected brands worldwide, with premium brand SENSAI leading the way through an upcoming flagship store in Shanghai.
Australian prebiotics hair care brand Straand is looking to enter South East Asia, China, Europe and the US this year on the back of funding from Unilever’s venture arm.
A Swiss brand based on five decades of research on immunology and ribonucleic acid (RNA) is aiming to expand in Asia, where it hopes to gain ground among consumers that now have a heightened sense of the role skin plays in immunity.
Korean cosmetics giant Amorepacific’s Laneige has recently accelerated its global expansion footsteps into the UK and Middle East, underscoring the shift in target markets of K-beauty brands.
South Korean delivery app Baemin has taken a leap into the Vietnamese beauty market by launching a skin care and makeup brand, and is capitalising on K-beauty trends to customise products for the needs of local consumers.
Voir Haircare has partnered with India’s online beauty marketplace Cossouq to benefit from growing demand for scalp care and multipurpose haircare products among Indian consumers.
Margaret Dabbs London is setting sights on expansion in Asia, where it believes it has huge potential to position itself as the leader in foot care and fill the gap in an underserved segment.
To better meet consumer needs, Kaltech combined previously successful photocatalytic technology into a cosmetic device to help consumers better moisturize their skin in a safe and hygienic manner.
K-beauty brand Missha is looking to extend its global footprint through affordable product pricing, market-specific launches, and the appointment of Hollywood star Elizabeth Olsen as its latest ambassador.
Italian brand Toiletpaper Beauty’s booming first foray into Asia has given its expansion plans a confidence boost, as it makes headway in broadening its product line-up to include fragrances and potentially colour cosmetics.
Taiwan-based firm Jerôsse is aiming to grow the share of beauty sales to at least 30% this year on the back of new product developments and its expansion into Singapore and Malaysia.
Singapore solid beauty JOMO Studio says it is determined to change the ‘good product, bad design’ mindset when it comes to sustainable products in APAC.
K-beauty brand Dr. G is leveraging the international recognition of South Korea boy band SHINee to reinforce the brand’s presence overseas, starting with Japan and Vietnam.
Japanese beauty brand SHISEIDO is releasing a new lipstick that will tap into post-pandemic consumer demand for both strong colours without compromising on comfort.
K-beauty company Clio Cosmetics is priming itself for entry into the European, Middle Eastern and South American markets, following record-breaking sales on US e-commerce platforms.
NUME-Lab is seeing a market gap for skin care combining Swiss quality and halal certification, and has detailed expansion plans for Singapore, Malaysia, and Hong Kong.
Singapore indie brand Slow Rituals has detailed plans to expand its self-care product range into hair care, and is targeting local partnerships for more sustainable sourcing, packaging, and distribution.
We reveal what it takes to achieve success in China’s cutthroat e-commerce space - from building a solid foundation to maintaining longevity - with exclusive insights from brands that have thrived in it, including Atelier Rebul, Evenswiss and G&M...
Australian clinic Skin Club has made its first foray into the preventative skin sector with products designed to be an adjunct to Botox treatments, and has outlined plans for partnerships with universities to expand its product range.
Indian grooming brand Bombae is tapping into India’s underserved women’s grooming market by developing more ergonomic razor blades, as well as complementary products to give women a ‘spa-like experience’.
K-beauty retailer Olive Young is making inroads into the Middle East region with its in-house colour cosmetics brand and plans to launch more of its own brands this year.
Halal consumers are prioritising halal certification or logos over cosmetic ingredients due to their perceived cleanliness, safety, and hygiene, according to a Malaysian study.
Italian beauty brand Teaology believes its business in Asia could surpass Europe in just a “couple of years” in line with the company’s five-year plan to expand its global footprint.
Japanese beauty brand Orbis will introduce its first skin care range dedicated to people in their 60s in February and has set a sales target of JPY500m (USD3.78m) for its first year.
British-born beauty brand Dr. PAWPAW has grown exponentially over the past year and saw success in the US, despite the inflationary economy. We chatted with co-founder Johnny Paterson to discover how they’ve done it and what’s coming next for the brand....
Australian beauty brand Mary Grace has given its packaging a facelift and is embarking on an NPD drive, as it readies itself to set foot into overseas markets.
A UK-based start-up founded by a couple of Oxford scientists is targeting business-to-business (B2B) and direct-to-consumer (DTC) opportunities in the Asia Pacific skin care market with its novel sun care solution.
Evereden has signed a deal with Sephora that will see its multi-generational skin care products on-shelf in five Asian markets – with the firm planning to ‘disrupt’ the APAC market by reaching millennial and Gen Z audiences.
Singaporean health and beauty retail chain Welcia-BHG says that the introduction of new and exclusive J-beauty brands will give it a leg up in the local market.
![Korea says it will work with local regulators to support and expand cosmetic exports to the Vietnamese market. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/regulation-safety/korea-aims-to-boost-k-beauty-export-to-vietnam-by-streamlining-regulations/16757759-1-eng-GB/Korea-aims-to-boost-K-beauty-export-to-Vietnam-by-streamlining-regulations.jpg)
![Aveda believes that the interest in prestige beauty, green chemistry and vegan products in Vietnam will stand it in good stead in the rapidly emerging South East Asian market. [LUXASIA]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/08/29/aveda-anticipates-unlimited-potential-and-growth-in-vietnam/16691750-4-eng-GB/Aveda-anticipates-unlimited-potential-and-growth-in-Vietnam.jpg)
![Joon Haircare is seeking distribution among South East Asian hair salons to reinforce its position as a professional-level hair care brand. [Joon]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/joon-haircare-says-entry-into-sea-salon-channels-important-to-cement-legitimacy/16654319-1-eng-GB/Joon-Haircare-says-entry-into-SEA-salon-channels-important-to-cement-legitimacy.jpg)
![Botanic Pretti5 targets US, Singapore expansion. [Pretti5]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/botanic-pretti5-eyes-us-singapore-expansion-on-the-back-of-global-interest-in-tcm/16601874-1-eng-GB/Botanic-Pretti5-eyes-US-Singapore-expansion-on-the-back-of-global-interest-in-TCM.jpg)
![Maison 21G has developed a new concept for its travel retail debut based on the data it has captured on scent preferences across Asia. [Maison 21G]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/08/08/singapore-s-maison-21g-duty-free-debut-underpinned-by-big-data-capabilities/16632483-1-eng-GB/Singapore-s-Maison-21G-duty-free-debut-underpinned-by-big-data-capabilities.jpg)
![Grown Alchemist is set to make its South East Asian debut in September. [Grown Alchemist]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/grown-alchemist-furthers-asia-expansion-with-sephora-sea-launch/16611420-1-eng-GB/Grown-Alchemist-furthers-Asia-expansion-with-Sephora-SEA-launch.jpg)
![Jindal Drugs sees untapped opportunities among new oral care brands. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/indie-oral-care-mint-producer-eyeing-new-opportunities-among-new-players/16590624-1-eng-GB/Indie-oral-care-Mint-producer-eyeing-new-opportunities-among-new-players.jpg)
![Verdilab is based on five decades of immunology research. [Verdilab]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/07/05/immunology-skin-care-verdilab-targets-asia-expansion-on-the-back-of-skin-immunity-awareness/16495040-1-eng-GB/Immunology-skin-care-Verdilab-targets-Asia-expansion-on-the-back-of-skin-immunity-awareness.jpg)
![Margaret Dabbs aims to position itself in Asia as the leader in foot care and fill the gap in an underserved segment. [Margaret Dabbs]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/foot-care-asia-margaret-dabbs-eyes-massive-potential-to-fill-unmet-foot-care-needs/16439867-1-eng-GB/Foot-care-Asia-Margaret-Dabbs-eyes-massive-potential-to-fill-unmet-foot-care-needs.jpg)
![Round A’Round has detailed its aspirations to become a leading sun care brand in Japan [Round A'Round]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/round-a-round-targets-japan-sun-care-market-with-sun-stick-product/16429094-1-eng-GB/Round-A-Round-targets-Japan-sun-care-market-with-sun-stick-product.jpg)
![erôsse is aiming to grow the share of beauty sales to at least 30% this year. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/jerosse-aims-to-grow-beauty-business-with-new-developments-in-skin-care-hair-care/16358957-1-eng-GB/Jerosse-aims-to-grow-beauty-business-with-new-developments-in-skin-care-hair-care.jpg)
![Dr. G is leveraging the international recognition of South Korea boy band SHINee to reinforce the brand’s presence overseas. [Dr. G]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/dr.-g-aims-to-solidify-brand-s-global-presence-with-the-help-of-k-pop-idols/16329844-1-eng-GB/Dr.-G-aims-to-solidify-brand-s-global-presence-with-the-help-of-K-Pop-idols.jpg)
![SHISEIDO is releasing a new lipstick that will tap into post-pandemic consumer demand for both strong colours without compromising on comfort. [SHISEIDO]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/04/25/beauty-consumers-seeking-out-strong-lip-colours-with-balm-like-comfort-shiseido/16329628-3-eng-GB/Beauty-consumers-seeking-out-strong-lip-colours-with-balm-like-comfort-Shiseido.jpg)
![Clio Cosmetics is priming itself for entry into the European, Middle Eastern and South American markets. [Clio Cosmetics]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/04/17/clio-cosmetics-debuts-on-target.com-as-part-of-bigger-expansion-plans/16228225-3-eng-GB/Clio-Cosmetics-debuts-on-Target.com-as-part-of-bigger-expansion-plans.jpg)
![Facetheory believes its in-house formulation capabilities will give it an edge to contend in Asia’s competitive skin care market. [Facetheory]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/facetheory-in-house-formulation-capabilities-give-it-an-edge-in-super-sophisticated-asia-ceo/16202440-1-eng-GB/Facetheory-in-house-formulation-capabilities-give-it-an-edge-in-super-sophisticated-Asia-CEO.jpg)
![Olive Young is making inroads into the Middle East region. [Wakemake]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/olive-young-testing-the-waters-in-middle-east-with-makeup-brand-wakemake/16177478-1-eng-GB/Olive-Young-testing-the-waters-in-Middle-East-with-makeup-brand-Wakemake.jpg)
![Teaology believes its business in Asia could surpass Europe in just a “couple of years”. [Teaology]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/teaology-asia-business-expected-to-grow-and-surpass-europe-within-couple-of-years-ceo/16080887-1-eng-GB/Teaology-Asia-business-expected-to-grow-and-surpass-Europe-within-couple-of-years-CEO.jpg)
![Orbis will introduce its first skin care range dedicated to people in their 60s in February. [Orbis]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/orbis-set-to-launch-first-dedicated-range-for-mature-consumers-in-february/16042652-1-eng-GB/Orbis-set-to-launch-first-dedicated-range-for-mature-consumers-in-February.png)
![New start-up targets Asia Pacific skin care market with its novel sun care solution. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/start-up-with-novel-sun-care-discovery-seeks-b2b-and-dtc-opportunities/16003118-1-eng-GB/Start-up-with-novel-sun-care-discovery-seeks-B2B-and-DTC-opportunities.jpg)
![Evereden has signed a deal with Sephora that will see its multi-generational skin care products on-shelf in five Asian markets. [Evereden]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/apac-family-skin-care-market-ripe-for-disruption-on-back-of-bumper-sephora-deal-evereden/15925667-1-eng-GB/APAC-family-skin-care-market-ripe-for-disruption-on-back-of-bumper-Sephora-deal-Evereden.jpg)
![Exclusive J-beauty brands will give Welcia-BHG a leg up in the local market. [Welcia-BHG]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2022/11/09/exclusive-j-beauty-brands-key-to-reinforce-welcia-bhg-s-retail-proposition/15891572-3-eng-GB/Exclusive-J-beauty-brands-key-to-reinforce-Welcia-BHG-s-retail-proposition.jpg)
![Korea says it will work with local regulators to support and expand cosmetic exports to the Vietnamese market. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/regulation-safety/korea-aims-to-boost-k-beauty-export-to-vietnam-by-streamlining-regulations/16757759-1-eng-GB/Korea-aims-to-boost-K-beauty-export-to-Vietnam-by-streamlining-regulations.jpg)
![L’Oréal claims social commerce acceleration across its SAPMENA is a major opportunity for growth. [Maybelline New York]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/l-oreal-underscores-importance-of-social-commerce-in-sapmena-region/16770170-1-eng-GB/L-Oreal-underscores-importance-of-social-commerce-in-SAPMENA-region.jpg)
![ATTIA is doing its best to challenge the proposed classification of tea tree oil as a reproductive toxin. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/regulation-safety/tea-tree-oil-regulation-challenge-against-reprotoxin-classification-is-under-control-attia-president/16769894-1-eng-GB/Tea-tree-oil-regulation-Challenge-against-reprotoxin-classification-is-under-control-ATTIA-President.jpg)
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