Aiming to offer the optimum online shopping experience, JD.com now prepares to give brands a luxury-only direct channel to Chinese consumers through Toplife.
The Hurun Institute and MEC’s 'China HNWI Gifting White Paper 2017’ highlights how brands can enter the luxurious gifting market through building a multichannel marketing campaign.
Pakistani brand Luscious Cosmetics, highly popular with South Asian consumers, has secured a space on Sephora’s store shelves after LVMH snapped up online platform Luxola, where the range has been in high demand in the last two years.
After raising over US$15 million in funding from investors, Singapore-based e-commerce platform, Luxola has been snapped up by global luxury goods corporation, LVMH.
As the holiday approaches fast (Feb 19), various luxury brands are investing in increasing their visibility to fight off the competition. Something, perhaps Chanel isn't too worried about, due to its' popularity with Chinese consumers.
Sales of prestige and luxury cosmetics have continued to defy all other indications that China’s economy is slowing down. However, with the first signs that sales are going off the boil, a new study has a few suggestions on how to remain competitive.
New statistics from the country’s finance ministry reveal that the luxury goods market in Thailand is proving increasingly robust, suggesting the country is succeeding in its aim to offer an attractive option for tourist consumers.
According to market consultants, Bain & Co, China’s luxury goods market has slowed from 7% growth in 2012 to around 2% in 2013, with expectations of similar figures in 2014.
According to the latest research from Mintel, the Asia-Pacific region has managed to overshadow the US and Europe in terms of growth again, to become the largest regional luxury goods market.
Cosmetics and fragrance are the segments of the luxury market that are seeing the biggest growth and are a key focus in Europe according to top industry executives.
Market research firm, Ruder Finn has forecasted that the luxury goods market is still growing due to a considerable amount of new consumer spending patterns emerging despite a cautious China market.
Obscene Jeans Corp (OBJE) is to enter the Chinese beauty market through the acquisition of luxury importer Beijing Beautyfresh International Trade Co, which is a Chinese-government-licenced importer/exporter of luxury goods.
Japan-based cosmetics company Shiseido has announced it will innovate its luxury brand Clé de Peau Beauté with the aim of strengthening its competitiveness in the global high prestige cosmetics market by fusing domestic and overseas marketing.
China has recently overtaken the US as the second largest market for luxury goods and growth is not expected to slow, making it a crucial target for high-end cosmetic players.
Emerging markets and internet sales are the future for luxury
brands according to a panel speaking at the World Retail Congress
in Barcelona yesterday.
With increasing evidence that more and more consumers are plucking
for luxury cosmetic brands on both sides of the Atlantic, a recent
report points out that, despite the twinned growth, the each
markets has very distinct characterteristics,...
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