Packaging And Labeling

photo courtesy of The Better Packaging Co.

A Big Step in a Better Direction: sustainable ecommerce packaging

By Deanna Utroske

In the cosmetics and personal care business today, DTC mailing and retail drop shipping are not uncommon, especially not since the Coronavirus pandemic. But sustainable beauty packaging remains elusive. Founders Rebecca Percasky and Kate Bezar believe...

Sustainable personal care packaging materials and design reconsidered

Special Newsletter: Sustainability

Sustainable personal care packaging materials and design reconsidered

By Deanna Utroske

Manufacturing in a sustainable way is undeniably good business for any industry that hopes to outlast the current moment. But what ‘sustainability’ is and how to make it an accurate description of the beauty product packaging supply chain is another matter...

Differentiation is the big challenge to beauty packaging

Differentiation is the big challenge to beauty packaging

By Andrew MCDOUGALL

The big challenge to the beauty packaging industry is differentiation as it becomes more difficult to make a product stand out, according to Mintel’s senior global packaging analyst, Benjamin Punchard.

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