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Debunking value myths part 3: How the business landscape impacts value

Exclusive interview

Debunking value myths part 3: How the business landscape impacts value

By Natasha Spencer

As APAC navigates regulatory variations and ongoing updates across the region, we asked Dr. Jochen Krauss, economist, pricing expert and Managing Partner of Simon-Kucher & Partners the impact that this ambiguity has on innovation for cosmetics and...

Debunking value myths part 1: What is it and what is yours?

Exclusive interview

Debunking value myths part 1: What is it and what is yours?

By Natasha Spencer

In this five-part interview special with Dr. Jochen Krauss, an economist, pricing expert and Managing Partner of Simon-Kucher & Partners, we explore the concept of value and how cosmetic and personal care brands can transform their positioning and...

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