4 – Reduce, reuse and refill: Unilever says its ‘remains positive’ on consumer readiness for ‘refillery’ concept
Consumer goods behemoth Unilever is hopeful on the future of its ‘refillery’ programme in the mass marketplace after launching a pilot in Singapore, but said there was still some ways to go in terms of education.
Early this year, the conglomerate piloted a beauty refillery scheme at its Singapore office, which encouraged employees to bring their own bottles to purchase product refills from the staff shop, thereby reducing the use of single-use plastic packaging for their daily needs.
Head of procurement packaging at Unilever, Marika Lindstrom, told CosmeticsDesign-Asia that Unilever Singapore was driven by its goal to be a plastic-free office as part of the company’s global movement to halve its use of virgin plastics by 2025.
While the firm had not announced plans to export the program to its various offices worldwide, Lindstrom said it was looking into the potential of an expansion.
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