Asia in Focus
Futuristic beauty devices - like you've never seen!
Without question, Korea and Japan have the longest beauty routines in the world.
Seekers of perfect skin have recently been introduced to devices that make that regime easier or indeed work with a cosmetic product to achieve professional results.
According to our regional expert Florence Bernardin, rather than going to beauty salons, many women are now buying these devices to save money and time and the market figures for the segment represents this, having grown by 26% in 2015.
Here, Bernardin reveals some of the best innovations in Japan and Korea and explains that purification is the number one requirement of consumers in these countries.
Flick through this Cosmetics Design gallery to see some of the coolest innovations to have come out of the cosmetics industry to date!
![Ultramarine blue can fully replace black pigments in foundations and provide superior cosmetic benefits for North Asian complexions. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/ultramarine-blue-pigment-enhances-foundations-for-north-asian-complexions-l-oreal-study/16228117-1-eng-GB/Ultramarine-blue-pigment-enhances-foundations-for-North-Asian-complexions-L-Oreal-study.jpg)
![Mykílio is hopeful its mushroom-based packaging can find a niche in the luxury beauty space. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/mushroom-packaging-can-align-with-eco-values-of-gen-z-luxury-goals-start-up/16257832-1-eng-GB/Mushroom-packaging-can-align-with-eco-values-of-Gen-Z-luxury-goals-start-up.jpg)
![As consumers navigate a 'grey hair movement' but preventative skin care holds strong, the beauty industry must follow suit - developing products and marketing materials that match fresh ageing ideals [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/03/21/ageing-in-beauty-must-move-from-anti-ageing-to-prevention-holistic-innovation-and-messaging-say-experts/16269712-1-eng-GB/Ageing-in-beauty-must-move-from-anti-ageing-to-prevention-holistic-innovation-and-messaging-say-experts.jpg)
![Jurlique says beauty still has multiple challenges to overcome in its shift towards sustainable packaging. [Jurlique]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/packaging-design/jurlique-on-beauty-packaging-it-will-continue-to-be-a-problem-to-solve/16219903-1-eng-GB/Jurlique-on-beauty-packaging-It-will-continue-to-be-a-problem-to-solve.jpg)
![Trend insights from L’Oréal, Olive Young, Kosé and more. [L'Oréal]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/what-s-trending-the-most-read-stories-on-apac-beauty-market-and-consumer-insights17/16257724-1-eng-GB/What-s-trending-The-most-read-stories-on-APAC-beauty-market-and-consumer-insights.jpg)
![Consumers are increasingly open to dietary intervention strategies for skin health since the COVID-19 pandemic [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-europe.com/article/2023/03/16/beauty-supplements-for-photoageing-with-colourless-carotenoids-promising-finds-review/16254247-1-eng-GB/Beauty-supplements-for-photoageing-with-colourless-carotenoids-promising-finds-review.jpg)
