Organic cosmetics company Indus Valley is working to corner 30% of India's online premium boxed hair colour market as part of its ambitious growth plans.
The heightened awareness of hair health and cosmetic ingredients among Indian consumers is influencing their choice for hair repair treatments and clean formulas, observes German brand Schwarzkopf Professional.
The hair care market in Asia will resonate with bio-inspired natural hair care as consumers seek products that deliver benefits such as shine and moisture without relying on ingredients like silicones, according to Mibelle.
New Zealand biotech firm Keraplast says brands and consumers are increasingly looking for more specialised haircare applications and claims, which it hopes will provide significant opportunities for its functional keratin products.
Kao Corporation is seeking to strengthen its hold on the men’s hair care segment with more premium products inspired by the hair and scalp skinification trend.
We dive into our most-read stories on formulation and science, featuring L’Oréal’s research on soil microbes, Evonik’s vegan collagen developments, Curie Co’s bioactive bond builder, and more.
Insight from travel retail experts at Elizabeth Arden, Kenvue, L’Occitane, L’Oréal and more have highlighted the challenges facing the duty-free sector and reveal what it takes to navigate the evolving habits of the post-pandemic passenger.
India’s beauty and fashion retailer Nykaa sees the need to reinforce its physical retail network to entice more global brands to work with them on India market entry.
Global hair care brand Wella Professionals has entered the e-commerce market in Singapore, in an effort to increase market presence, broaden customer reach, and keep ahead of stiff competition.
K-beauty major Amorepacifc has reported strong growth in Europe and the Americas in the first quarter (Q1) driven by expansion of key brands Laneige and Innisfree.
Exclusive insights from beauty companies Sephora, LUXASIA, Porcelain, and Founder’s Beauty shed light on Singapore’s beauty and personal care market and reveal what it takes to capture its discerning consumers and succeed in its diverse market.
US-based biotech firm Curie Co has launched a naturally derived bond builder which it believes has the potential to be an effective anti-humidity hair care solution for South East Asia.
Cosmetics ingredients maker Organic Bioactives has debuted hair care solutions for the first time with the aim of capturing the growing market opportunities in the lucrative category.
Consumers are prioritising sensorial experiences and choosing products that turn mundane routines into moments of pleasure and wellness, underscoring the important role of fragrances in hair care products, says IFF.
Dyson’s first wet-to-dry straightener has been designed to overcome problems of traditional heat-based devices, and resolve consumer pain points such as styling time, says the global tech firm.
Ouai says its introduction of a new frizz-taming hair cream highlights South East Asia's significance to the company, with the brand also exploring opportunities in new markets across the region.
Created ‘by hairstylists, for hairstylists,’ the new product collection is designed to expedite the hair coloring process and is available in 20 different shades.
Hair care is officially the category to watch in 2024, with an increased focus on scalp health, scientific innovation, and cutting-edge ingredients. Take a look at these brands that are innovating in this space...
Indian consumers are embracing diverse hair types, and seeking more personalised options and convenient formats, which underscores the potential for product innovation and sector growth.
Japanese beauty brand Bioliss is set to release a new jelly-like hair oil that boasts both hair care and styling capabilities, to meet growing consumer demand for leave-in products with multiple functions.
Korean hair care brand mise-en-scène has revamped a line of shampoos to improve ease of use for consumers of different visual abilities, age and gender.
Generation Z can be a puzzle for beauty companies, as they don’t appear to have the same levels of brand or product loyalty as their predecessors. What do marketers and R&D experts need to know about this generation?
Hair fall and bald patches are becoming an increasing concern for Indian consumers, claims beauty brand Conscious Chemist, with the company set to launch a new scalp care line on the back of a recent funding boost.
Global tech company Dyson has pumped investment to fuel the development of its beauty portfolio over the next four years, in an effort to solve unmet consumer needs.
Award-winning UK hair care brand Flora & Curl has just launched into Boots in the UK. We spoke to founder Rose Ovensehi about why she started the brand six years ago and how the textured hair market still hasn't reached its full potential.
Singapore brand Lynk Fragrances has recently made several expansion moves, including renaming and rebranding, diversifying its product line-up to include body and hair care, and opening its first retail store.
Kao-owned Goldwell’s newly expanded Dualsenses Scalp Specialist range aims to address specific scalp issues, although these are often not given adequate attention compared to skin problems, says the brand.
There is a growing need for more individualised hair care products that recognise the unique characteristics of various curl types, according to a leading cosmetic chemist.
Aveda believes that the interest in prestige beauty, green chemistry, and vegan products in Vietnam will stand it in good stead in the rapidly emerging South East Asian market.
L’Oréal Professional has launched Redken in India to fulfil the growing demand for specialised solutions across colour, styling, and care in the hair care market.
Hair care consumers are more likely to pay more for products that feature potent and multifunctional ingredients, which have proven to be effective, says KERASILK.
Justhuman’s new hair and skin care line is capitalising on the microbiome movement to bridge the gap between clean beauty and fast results, and sees ‘massive growth’ in Gen X consumers in both India and US.
Australian prebiotics hair care brand Straand is looking to enter South East Asia, China, Europe and the US this year on the back of funding from Unilever’s venture arm.
Voir Haircare has partnered with India’s online beauty marketplace Cossouq to benefit from growing demand for scalp care and multipurpose haircare products among Indian consumers.
Wella, the hair care brand best known for its professional-level products, is aiming to develop a younger consumer base to keep up with “changing times”.
![Indus Valley is working to corner 30% of India's online premium boxed hair colour market. [Indus Valley]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/26/indus-valley-aims-to-secure-30-of-india-s-online-premium-hair-colour-market-with-organic-offerings/17594932-5-eng-GB/Indus-Valley-aims-to-secure-30-of-India-s-online-premium-hair-colour-market-with-organic-offerings.jpg)
![The heightened awareness of hair health and cosmetic ingredients among Indian consumers is influencing their choice for hair repair treatments that prioritise clean formulas. [Schwarzkopf Professional]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/17/india-hair-care-consumer-prioritise-clean-formulas-repair-treatments/17567974-11-eng-GB/India-hair-care-consumer-prioritise-clean-formulas-repair-treatments.jpg)
![[Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/apac-hair-care-consumers-will-resonate-with-bio-inspired-hair-care-as-it-trends-towards-naturals/17517526-1-eng-GB/APAC-hair-care-Consumers-will-resonate-with-bio-inspired-hair-care-as-it-trends-towards-naturals.jpg)
![The latest beauty news developments from made-in-Asia beauty brands. [Success]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/kao-clio-flower-knows-and-more-news-from-asian-beauty-brands/17511154-1-eng-GB/Kao-Clio-Flower-Knows-and-more-news-from-Asian-beauty-brands.jpg)
![Kao strengthens hold on the men’s hair care segment with more premium products. [Kao]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/kao-reinforces-men-s-hair-care-with-new-launches-inspired-by-skinification-trend/17480890-1-eng-GB/Kao-reinforces-men-s-hair-care-with-new-launches-inspired-by-skinification-trend.jpg)
![We dive into our most-read stories on formulation and science, featuring L’Oréal’s research on soil microbes. [L'Oréal]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/skin-science-latest-stories-on-cosmetics-science-and-formulation2/17457705-1-eng-GB/Skin-science-Latest-stories-on-cosmetics-science-and-formulation.jpg)
![Nykaa sees the need to reinforce its physical retail network to entice more global brands to work with them on India market entry. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/nykaa-highlights-importance-of-brick-and-mortar-as-more-brands-seek-india-entry/17452369-1-eng-GB/Nykaa-highlights-importance-of-brick-and-mortar-as-more-brands-seek-India-entry.jpg)
![Pupa Milano will introduce hair care products into Malaysia this year. [Pupa Milano]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/pupa-milano-set-to-launch-hair-care-products-in-malaysia-in-q3/17439539-1-eng-GB/Pupa-Milano-set-to-launch-hair-care-products-in-Malaysia-in-Q3.jpg)
![The recent trend developments in the APAC beauty market [AMIKA]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/what-s-trending-top-stories-on-apac-beauty-market-and-consumer-insights3/17401581-1-eng-GB/What-s-trending-Top-stories-on-APAC-beauty-market-and-consumer-insights.jpg)
![Amorepacifc reports strong growth in Europe and the Americas in Q1. [Laneige]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/amorepacific-q1-western-markets-drive-growth-with-laneige-and-innisfree/17403516-1-eng-GB/Amorepacific-Q1-Western-markets-drive-growth-with-Laneige-and-Innisfree.jpg)
![Curie Co has launched a naturally derived bond builder which it believes has the potential to be an effective anti-humidity hair care solution for South East Asia. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/formulation-science/curie-co-believes-its-bond-builder-can-bring-effective-anti-humidity-hair-solutions-to-sea/17375805-1-eng-GB/Curie-Co-believes-its-bond-builder-can-bring-effective-anti-humidity-hair-solutions-to-SEA.jpg)
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![Amika is targeting localised innovation to drive success in SEA. [Amika]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/amika-on-quest-to-address-diverse-hair-needs-in-sea-with-sea-buckthorn-range/17339003-1-eng-GB/Amika-on-quest-to-address-diverse-hair-needs-in-SEA-with-sea-buckthorn-range.jpg)
![Ouai's new frizz-taming hair cream highlights South East Asia's significance to the company. [OUAI]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/ouai-underscores-importance-of-sea-with-debut-of-new-frizz-fighting-hair-cream/17240714-1-eng-GB/Ouai-underscores-importance-of-SEA-with-debut-of-new-frizz-fighting-hair-cream.jpg)
![Kao has outlined plans to strengthen its entire hair care portfolio. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/kao-set-to-overhaul-hair-care-with-new-brands-and-rebrands-in-2024/17220035-1-eng-GB/Kao-set-to-overhaul-hair-care-with-new-brands-and-rebrands-in-2024.jpg)
![South Korea’s MFDS is reviewing the use of a machine that customises hair dyes for individuals. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/02/07/bespoke-hair-colours-korea-mfds-mulls-over-customised-hair-dye-machines/17040569-1-eng-GB/Bespoke-hair-colours-Korea-MFDS-mulls-over-customised-hair-dye-machines.jpg)
![Cannabinoids could have significant potential in dermatological therapy for numerous skin and hair disorders. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/12/18/cannabinoids-must-be-further-explored-for-therapeutic-skin-hair-health-impact-south-korean-study/17014200-1-eng-GB/Cannabinoids-must-be-further-explored-for-therapeutic-skin-hair-health-impact-South-Korean-study.jpg)
![There is a growing need for more individualised hair care products that recognise the unique characteristics of various curl types. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/08/30/curly-hair-needs-more-individualisation-needed-in-diverse-curly-hair-landscape/16670942-3-eng-GB/Curly-hair-needs-More-individualisation-needed-in-diverse-curly-hair-landscape.jpg)
![Aveda believes that the interest in prestige beauty, green chemistry and vegan products in Vietnam will stand it in good stead in the rapidly emerging South East Asian market. [LUXASIA]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/08/29/aveda-anticipates-unlimited-potential-and-growth-in-vietnam/16691750-4-eng-GB/Aveda-anticipates-unlimited-potential-and-growth-in-Vietnam.jpg)
![Joon Haircare is seeking distribution among South East Asian hair salons to reinforce its position as a professional-level hair care brand. [Joon]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/joon-haircare-says-entry-into-sea-salon-channels-important-to-cement-legitimacy/16654319-1-eng-GB/Joon-Haircare-says-entry-into-SEA-salon-channels-important-to-cement-legitimacy.jpg)
![L’Oréal Professional has launched Redken in India to fulfil the growing demand for specialised solutions. [Redken]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/l-oreal-bets-on-redken-to-satisfy-indian-consumers-need-for-individualisation-and-experimentation/16670996-1-eng-GB/L-Oreal-bets-on-Redken-to-satisfy-Indian-consumers-need-for-individualisation-and-experimentation.jpg)
![ANSWR Beauty is aiming to expand its vision as a comprehensive ‘home salon’ beauty line to the Asian market. [ANSWR]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/answr-seizes-home-salon-beauty-opportunity-in-asia/16620624-1-eng-GB/ANSWR-seizes-home-salon-beauty-opportunity-in-Asia.jpg)
![Wella develops more relevant products to keep up with “changing times”. [Wella COmpany]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/wella-aims-to-reach-younger-consumers-in-asia-with-new-and-relevant-hair-care-products/16401218-1-eng-GB/Wella-aims-to-reach-younger-consumers-in-Asia-with-new-and-relevant-hair-care-products.jpg)
![SK-II highlights the importance of unique consumer experiences with the launch of new concept store in Malaysia. [SK-II]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/sk-ii-s-new-retail-concept-marks-beginning-of-a-new-era-in-elevating-consumer-experience/17577223-1-eng-GB/SK-II-s-new-retail-concept-marks-beginning-of-a-new-era-in-elevating-consumer-experience.jpg)
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![Our most-read stories on the tiny but mighty beauty brands making waves in the industry. [Maison de L'Asie]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/maison-de-l-asie-flower-knows-matiere-premiere-and-more-in-our-small-brand-update/17572471-1-eng-GB/Maison-de-L-Asie-Flower-Knows-Matiere-Premiere-and-more-in-our-small-brand-update.jpg)
![The heightened awareness of hair health and cosmetic ingredients among Indian consumers is influencing their choice for hair repair treatments that prioritise clean formulas. [Schwarzkopf Professional]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/07/17/india-hair-care-consumer-prioritise-clean-formulas-repair-treatments/17567974-11-eng-GB/India-hair-care-consumer-prioritise-clean-formulas-repair-treatments.jpg)
