Consumer halal products such as skin care and cosmetics that are imported, distributed and traded in Indonesia must now be ratified according to the country’s halal product law, which officially kicked in last month.
With a population of 600 million, Southeast Asia is brimming with opportunity in the area of e-commerce where beauty players are set to really benefit if they are willing to establish themselves online, outside of the giant e-retail platforms.
As more and more e-commerce platforms strive to get a piece of beauty sales, Indonesia's 'Sociolla' is the latest to secure funds to boost its tech infrastructure, introduce new features, and grow its team in Jakarta.
With Euromonitor forecasting Indonesia as one of the top 10 global skin care markets by 2019, personal care ingredient suppliers are stepping up their efforts to penetrate and consolidate their presence.
In a move expected to contribute to the further expansion of its business in Indonesia, Japanese cosmetics firm Shiseido has signed a joint venture agreement with local firm PT Sinar Mas Tunggal, part of Indonesian conglomerate Sinar Mas Group.