Beauty Tech

As the digital world continues to evolve, so too do opportunities in working with virtual influencers and computer-generated humans [Getty Images]

Special Edition: BEAUTY 4.0 – THE MAKING OF DIGITAL, TECH-LED CATEGORY

A virtual influencer future? This is a ‘super innovative space’, says WGSN

By Kacey Culliney

The influencer evolution race is on, with computer-generated alternatives fiercely engaging and exciting audiences within the blurred realms of reality and digital. And there's great promise, as consumers start to dismiss traditional influencer models,...

Everyone is talking about the metaverse, but what should beauty brands and retailers be thinking about? [Getty Images]

The Long Read: Everything beauty needs to consider in the Metaverse

The beauty metaverse: ‘We are at the beginning of something that is huge’

By Lynda Searby

The lucrative potential of virtual beauty products, the complexities of crypto transactions and the sustainable and social challenges surrounding the metaverse must be front of mind as innovation in this fragmented space evolves, say industry experts.

Beauty tech 2022 trends from Mintel include metaverse, NFTs, blockchain and device innovation

Listen to Beauty 4.0 – A Podcast by CosmeticsDesign-Europe

The future of beauty tech? The metaverse, NFTs and blockchain, says Mintel

By Kacey Culliney

Beauty tech is developing at a fast pace and there are plentiful opportunities for brands to play into this space, from smart consumer devices to metaverse engagement and blockchain for traceability, says Andrew McDougall, director of BPC at Mintel.

The technology enables facial images to be analysed for acne type and location which can then be used to recommend products and services and create skin treatment plans [Getty Images]

Spot search: L’Oréal files patent for acne imaging tech

By Kacey Culliney

International beauty major L’Oréal has developed a method to localise and identify different types of acne using a deep-learning image processing digital system that can be linked to e-commerce product and service recommendations.

L'Oréal beauty tech innovation targets consumer devices, social commerce and digital footprint

Big Brand Talks - In Conversation with Today's Beauty Leaders

L’Oréal exec: Beauty tech can solve the ‘big data challenge’

By Kacey Culliney

Beauty has plenty of opportunities to employ cutting-edge technologies to improve consumer services and supply chains, but these innovations can also simplify very large data sets and manage complexities across businesses, says the marketing head of L’Oréal...

Procter & Gamble has filed a patent for a hairbrush or comb that uses sensors to analyse the overall condition during grooming, feeding that back to consumers [Getty Images]

P&G files patent on ‘smart’ hair grooming device

By Kacey Culliney

Personal care major Procter & Gamble (P&G) has developed a hair grooming device that analyses the time, speed and force of brushing, collecting and storing data to communicate with its user.

Skin Microbiome 2021 Cosmetics Design trends webinar with Beiersdorf, Labskin, Sequential Skin and Hint Futurology

The skin microbiome brainstorm: Tech, claims and trend-driven NPD

By Kacey Culliney

Skin microbiome science and innovation is fast-evolving, with a plethora of tools, ingredients and research efforts spotlighting key areas of opportunity. But where exactly is the sector headed? And what might next-generation NPD look like?

Beauty tools 2021 should work in combination with topicals, says design expert in CosmeticsDesign-Europe Beauty 4.0 Podcast

Listen to Beauty 4.0 - A Podcast by CosmeticsDesign-Europe - as part of our Special Edition on Beauty Tech

Tools + topicals is where the ‘real innovation lies’ in beauty - designer

By Kacey Culliney

Combining beauty tools with topicals for enhanced efficacy and improved usability is a gap in the market with plenty of promise that brands haven’t quite found yet, says Jo Barnard, founder and creative director of Morrama.

Lunata Beauty closes $3 million Series A funding round

Lunata Beauty closes $3 million Series A funding round

By Deanna Utroske

The cordless-hair-tool startup, founded by Stacey Boguslavskaya and Monica Abramov in 2017, plans to use the capital to develop new tech, expand internationally, and double the size of the Lunata team.

L'Oréal's Perso lipstick device is slightly different in design to its skin care variant, with a removable compact on the top (Image: L'Oréal)

Special Edition: Personalised Beauty in a Digital Revolution

Latest: L’Oréal to launch AI Perso lipstick device first in Q1 2021

By Kacey Culliney

International beauty major L’Oréal is primed to launch its AI at-home personalised cosmetics device Perso, starting with a beta version of its customised lipstick variant in the first quarter of 2021.