6 – Food for the skin: Pola Orbis scores as ‘oral’ skin care product pulls in $264m in first year
Cosmetics manufacturer Pola Orbis announced in March that its edible beauty product has exceeded the company’s expectations and raked in JYP29bn ($264m) in sales its first year.
The maker of POLA and THREE unveiled Defencera under the Orbis brand in Japan at the start of 2019 and the company expanded its presence in Asia throughout the year with launches in China, Singapore and Taiwan.
Sales grew at a rapid pace and in approximately a year, the company had sold over a million units of Defencera.
The company said the product was instrumental in helping the brand gain new customers.
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