We are introducing an exciting addition to our news categories called "Brand Innovation". The new category has now gone live across all three of sites - Cosmetics Design Europe, USA and Asia – and will bring you up to speed on the industry products...
Skin care company, Foreo claims to have developed ‘the world’s first digital make-up artist’ by combining 3D printing technology and advanced real-time facial mapping software.
According to the most recent research from market analysts Digital Luxury Group, Chanel has become the number one most sought-after global luxury brand in China, overtaking Louis Vuitton particularly in the beauty segments.
Singapore-based online cosmetic retailer Luxola says it has secured investment that will help it to expand into other markets in the fast-growing Southeast Asia market.
At the recent in-cosmetics Asia event, Mintel senior analyst Vivienne Rudd gave a presentation that highlighted the latest technological innovations being used to entice consumers in the retail aisles.
Consumers are becoming lost in a maze of marketing claims and false labelling according to market analyst Organic Monitor, and although certification will clean up confusion, the UK-based company also believes that marketing and distribution can play...
Realising the enormous global marketing potential of the web, cosmetics giant Shiseido has unveiled plans that will see the company strengthening its online presence.
The US FDA has launched a campaign that targets a number of unapproved personal care products marketed via the internet and claiming to protect against the H1N1 flu virus.
US researchers say that a study into attitudes towards equality and the link with impulse buying could shine new light on marketing cosmetics worldwide.
The fast-changing retail landscapes in Brazil, Russia, India and China (BRIC markets) are creating new opportunities for cosmetics and personal care players to market products.
Marketing may be even more important for the cosmetics industry
than new product development, say insiders - and the giants are
egging the latest trends to attract the holiday season consumer.
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![Olive Young is making inroads into the Middle East region. [Wakemake]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/business-financial/olive-young-testing-the-waters-in-middle-east-with-makeup-brand-wakemake/16177478-1-eng-GB/Olive-Young-testing-the-waters-in-Middle-East-with-makeup-brand-Wakemake.jpg)
