Concerns for personal health and the health of the environment are blurring the lines between make-up and skin care as consumers seek out colour cosmetics that provide more than just superficial benefits.
Japanese beauty group Shiseido’s decision to sell off three more brands in bid to focus on high-end skin care as its core category is a ‘no-brainer’, with beauty experts saying it is a smart decision to strengthen the company’s position in uncertain times.
Pandemic-born bespoke beauty start-up Lips Carpenter aims to tap into the interest in clean and sustainable products to drive growth after relying on the personalised gifting market to sustain itself during COVID-19.
Smashbox Cosmetics founder Davis Factor, a great-grandson of Max, says the pandemic has created more demand for “hardworking” make-up products that are enriched with skin care ingredients such as hyaluronic acid and niacinamide.
Health and beauty retailer Watsons will be launching a virtual foundation try-on tool in the second quarter this year beginning with Malaysia and Hong Kong to solve what it believes is a huge consumer ‘pain point’.
South Korean firm FSKorea sees strong need for recyclable make-up brushes to keep up with rising demand for sustainable beauty products – and has shed light on a raft of projects that are helping it meet its eco goals.
Consumer awareness of clean beauty in China still lags behind the US and Europe, according to Chinese influencer Grace Chow, who is on a mission to propel education on the back of her new make-up brand.
In this episode of Beauty Broadcast we discuss the future of APAC’s make-up category as it recovers from the COVID-19 downturn, with expert insights from SUGAR Cosmetics and Asian Consumer Intelligence.
Reviews on cosmetics portal @cosme have revealed several new make-up needs and concerns that have emerged in Japan during the ongoing COVID-19 pandemic and suggests how beauty brands can adapt to these trends.
India-based Greyon Cosmetics is aiming to extend its domestic business into local brick-and-mortar stores, while simultaneously working to develop the business abroad through online channels, within the next six months.
Polymer specialist company Covestro has introduced a new partially bio-based film former that it believes can answer to the demand for more natural yet high-performing transfer-proof make-up in the Asia Pacific market.
Luxury beauty brand By Terry and distributing partner Luxasia are counting on a digitally-led approach to weather the novel coronavirus (COVID-19) crisis and achieve their ambitions for the brand in Asia.
Indian colour cosmetics brand Twenty Beauty is planning to install 1,000 make-up vending machines in its home market to help consumers shop with ease and safety amid the novel coronavirus (COVID-19) outbreak.
Hong Kong-based cosmetics OEM company Global Cosmetics is on a mission to modernise its business and tap into the millennial mindset as it prepares to expand internationally as a ‘full-service ideas company’.