Today we are publishing the first of our special edition newsletters for 2015, and to kick things off we are taking you on an extensive exploration of the men’s grooming category.
We talk to an expert about regulation in the male grooming category, throwing light on some of the specific challenges that anti-aging, hair loss and shaving products present in the U.S. and Europe.
Underlying the latest men’s grooming product trends here in the States is a longing for wellness. Be they topical skin care items, anti-aging creams, facial hair care essentials or nutraceuticals, men’s toiletries tend toward organics.
To better connect with younger consumers not actively shopping at department store counters, the global beauty brand is marketing to its digitally agile brands and platforms to savvy Australians.
As Western males start to experiment with a grooming regime, Asian men are looking for more complex solutions that go beyond maintaining hygiene and appearance. However, with no two markets on the region alike, it can be tricky to know which product will...
The importance of packaging in creating identity for men’s grooming means there is set standards for brands to conform to; but opportunities lie in standing out from the traditional offerings and communicating innovation.
In the second part of this interview with Switzerland-based Mibelle Biochemistry, managing director Dr. Fred Zulli shares his vision about targeted ingredient launches for the China market, while underlining the regulatory challenges.
International skin care player, Nu Skin has been given the go ahead to begin direct selling in China's Zhejiang Province, bringing its' global presence to a total of 30 cities in 19 provinces and municipalities.