International beauty major L’Oréal has developed a steam treatment hair device that it says is more compact, lightweight and energy efficient, enabling long-lasting styling safely.
Kao-owned Essential The Beauty says it has successfully tapped into the damaged hair segment, with the firm shipping more than 400,000 units of its new treatment in its first three months of sale.
Japanese personal care major Kao Corporation has blended carbonated water into a shampoo formula for curly hair to improve the penetration and effectiveness of its curl-loosening ingredient, offering better style control at the washing stage.
International beauty major has developed a hair styling formulation for curly hair from a blend of sugar compounds and plant fibre, offering a natural and light-weight alternative to film-forming polymer and silicone products.
Unilever-owned professional hair care brand TIGI has revamped its flagship Bed Head brand to plug consumer and hairdresser needs and expectations, including a sharper focus on texture and volume.
The cordless-hair-tool startup, founded by Stacey Boguslavskaya and Monica Abramov in 2017, plans to use the capital to develop new tech, expand internationally, and double the size of the Lunata team.
German personal care major has developed a hair styling blend with saccharose and starch that enables the complete replacement of synthetic polymers without impacting product efficacy.
![The hair brush device incorporates heat conducing teeth with steam dispensers for effective and easy brushing and styling [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/headlines/brand-innovation/l-oreal-files-patents-on-steam-treatment-hair-brush-device-for-compact-safe-long-lasting-styling/16292962-1-eng-GB/L-Oreal-files-patents-on-steam-treatment-hair-brush-device-for-compact-safe-long-lasting-styling.jpg)
![Essential The Beauty says it has successfully tapped into the damaged hair segment. [Essential The Beauty]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-asia.com/article/2023/02/06/essential-the-beauty-hair-treatment-scores-big-by-keeping-attuned-to-modern-hair-trends/16116089-1-eng-GB/Essential-The-Beauty-hair-treatment-scores-big-by-keeping-attuned-to-modern-hair-trends.png)
![Kao Corporation says carbonated water improves the efficacy of its curl-loosening technology in shampoo, offering consumers better styling control post-wash [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2022/10/18/kao-corporation-hair-care-study-shows-carbonated-water-improves-active-ingredient-penetration/15858539-1-eng-GB/Kao-Corporation-hair-care-study-shows-carbonated-water-improves-active-ingredient-penetration.jpg)
![L'Oréal says its formula offers an alternative to polymer-based products that can often be sticky on application and dry stiff [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/news_teaser_medium/publications/cosmetics/cosmeticsdesign-europe.com/article/2021/09/14/l-oreal-patents-natural-sugar-based-hair-styling-formula-for-curly-hair/12818563-1-eng-GB/L-Oreal-patents-natural-sugar-based-hair-styling-formula-for-curly-hair.jpg)
![Amika is targeting localised innovation to drive success in SEA. [Amika]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/amika-on-quest-to-address-diverse-hair-needs-in-sea-with-sea-buckthorn-range/17339003-1-eng-GB/Amika-on-quest-to-address-diverse-hair-needs-in-SEA-with-sea-buckthorn-range.jpg)
![Latest developments from the South Korean beauty market. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/article/2024/04/19/korean-wave-able-c-c-kolmar-and-more-in-this-k-beauty-round-up/17357973-1-eng-GB/Korean-wave-Able-C-C-Kolmar-and-more-in-this-K-beauty-round-up.jpg)
![Able C&C has furthered its partnership with Japanese discount chain Daiso with new makeup launch. [A'pieu]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/brand-innovation/a-pieu-and-daiso-launch-exclusive-2-makeup-line/17339117-1-eng-GB/A-pieu-and-Daiso-launch-exclusive-2-makeup-line.jpg)
![Down Under Enterprises is setting sights on the Asian market as environmental sustainability and traceability become increasingly important. [Getty Images]](/var/wrbm_gb_food_pharma/storage/images/_aliases/wrbm_tiny/publications/cosmetics/cosmeticsdesign-asia.com/headlines/market-trends/down-under-enterprises-shifts-focus-to-china-as-environmental-sustainability-traceability-come-into-the-spotlight/17304932-1-eng-GB/Down-Under-Enterprises-shifts-focus-to-China-as-environmental-sustainability-traceability-come-into-the-spotlight.jpg)
