Japanese cosmetic giant Shiseido Company has announced the decision to sell its low-cost personal care business to CVC Capital Partners in a deal worth 160 billion yen ($1.5bn) in order to focus on its more high-end cosmetic brands.
With low penetration and a large customer base, the cosmetics and toiletries market in China is a lucrative one for both local as well as international players.
As the rapidly evolving market for consumer products continues to
grow in the face of huge economic expansion huge progress in the
retail sector is helping to shape a cosmetics industry that has
changed almost beyond recognition in...