All news articles for April 2022

Gen X beauty consumer analysis: How to win over… The misunderstood ''sandwiched' generation

Exclusive In-Depth Insights

How to win over… The misunderstood Generation X beauty consumer

By Amanda Lim

With the beauty and cosmetics needs of the 'sandwiched generation' often misunderstood and unmet, we shine the spotlight on the trending categories, strategies for marketing success and the new product development white spaces to attract the...

Why the SEA region is ripe for further online beauty sales success. [Getty Images]

SEA ripe for further online beauty boom if brands can join the dots

By Amanda Lim

A Thai-based firm set up by former Lazada execs that has worked on e-commerce strategy with the likes of Lancôme, Kiehl’s, The Body Shop, and Clarins says the region is ripe for further online beauty sales success, providing firms can align their digital...

The technology enables facial images to be analysed for acne type and location which can then be used to recommend products and services and create skin treatment plans [Getty Images]

Spot search: L’Oréal files patent for acne imaging tech

By Kacey Culliney

International beauty major L’Oréal has developed a method to localise and identify different types of acne using a deep-learning image processing digital system that can be linked to e-commerce product and service recommendations.

Industry and consumers have a plethora of certifications and standards that can be used for natural and organic cosmetics [Getty Images]

Guest Article

Natural and organic cosmetics: An overview of certification options

By Tjaša Grum, CE.way Regulatory Consultants

Interest in natural and organic cosmetics continues to rise amidst a wider green beauty boom, but with little regulation around these two terms, certification schemes have taken on fresh importance - for industry and consumers alike.

 Innerbottle has linked-up with LG Chem and CJ Logistics to pilot a new circular beauty platform. [Innerbottle]

Special Edition: CIRCULAR BEAUTY – SUPPLY CHAIN INNOVATION AND FUTURE PROMISE

Innerbottle pilots closed-loop beauty e-commerce platform in South Korea

By Amanda Lim

Circular beauty start-up Innerbottle has linked-up with LG Chem and CJ Logistics to pilot a new B2C beauty platform that will allow consumers to recycle their cosmetic packaging easily and effectively.

Kao Corporation has already invested significantly in circular beauty packaging innovations in Japan but now wants to stretch efforts beyond its domestic market [Getty Images]

Special Edition: CIRCULAR BEAUTY – SUPPLY CHAIN INNOVATION AND FUTURE PROMISE

Kao: ‘Maximising and minimising’ key to zero-waste circular beauty future

By Kacey Culliney

Japanese personal care major Kao Corporation believes achieving a circular society will require a delicate balance of minimising beauty materials and maximising use, with thin-film packaging offering plenty of promise.

Kacey Culliney is joined by Marie Drago (L) and Margherita Patrucco (Centre) as they discuss next-generation skin microbiome science and innovation.

Probiota 2022: Gut-skin axis in? Anti-ageing out?

By Will Chu

Anti-ageing as a concept will cease to exist in the beauty industry as consumers look to products that hydrate the skin or specifically ingredients that address wrinkle formation.